Max Mara’s Spring Summer 2023 Runway Show - The Blue Horizon

The Riviera style started on the sunny beaches of the 1920s. Timeless muses and icons like Renée Perle and Eileen Gray evoke its spirit by embodying the fashion and architecture of that decade. The Max Mara Spring/Summer 2023 collection is inspired by these archetypes.

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Tank tops that leave the back bare, baggy linen trousers, long skirts and extravagant organza bows with floral prints are the stars of the collection. Classic coats emanate the delicate allure of beach robes. Every clothing item is conceived and designed not only for it to be worn, but also experienced. Shades of Mediterranean blue complete the collection and tell the story of an imaginary encounter in front of a blue horizon.